Believe Digital is delighted to announce the signing of one of the UK’s most highly respected independent labels, One Little Indian. The international partnership will cover all digital audio and video services – including iTunes, YouTube, Amazon, Spotify – with the exclusion of the United States and Canada territories. 

Originally founded in 1985 by members of anarchist punk band Flux Of Pink Indians, One Little Indian is inspired by DIY principles and prides itself on giving complete control to artists it feels deserve a shot at a wider audience. These have included Iceland’s The Sugarcubes (whose’88 debut Life’s Too Good was the label’s first million seller); The Shamen with the massive 1992 Number One hit Ebenezer Goode; Björk’s Debut in ’93; which become a worldwide hit for the iconic star. Further major successes came in the late-nineties from Skunk Anansie, Alabama 3 (who later sound tracked The Sopranos iconic opening credits sequence), and 2008’s Paul McCartney’s Fireman project in 2008.

In 2013 and the label continues to host artists as diverse as Sinead O’Connor, Dan Sartain, Cody Chesnutt, and HK119, while Bjork remains the cornerstone of the roster, releasing her innovative industry first app formatted seventh studio album, Biophillia, in 2011. Kathryn Williams is currently putting the finishing touches to her 10th studio album; listen out for the label’s latest signing, Stubborn Heart’s modern take on electronic soul; while Icelandic songstress Ólöf Arnalds just released her 3rd album ‘Sudden Elevation’.  The Computers new album ‘Love Triangles Hate Squares’ – 29 April – will be the first new release under the OLI – Believe partnership, which you can stream over on Rock Sound now.

The partnership is a sign of One Little Indian’s continued up-to-the-minute approach to releasing music and Believe’s status as the leading digital distributor and label-services provider for independents. OLI will be managed by Believe’s Key Accounts Manager Ben Rimmer.

Read the Music Week article below covering the announcement, and view it on their website here.