Guest Blog: Jordan Reyne on Cross Media Albums

October 29, 2011Digital Marketing and Social Media, Guest Blogs, Uncategorized

We always try to keep you up-to-date with interesting digital promotion and niche marketing strategies and good social responsibility campaigns being carried out by clients. Today, we’re going to look at a cross between digital and niche marketing  with New Zealand artist, Jordan Reyne, and her latest album, a cross media production entitled Children of a Factory … Read More

Feeding the Fan Machine

August 18, 2011Digital Marketing and Social Media, Uncategorized

Part 2: Identifying Valuable Video Content   Putting up good video content will win you fans and keep your current ones engaged. Putting up bad footage that is dull or shows the artist in an unfavourable light can do considerable damage.   In their last guest blog, Decibel Pictures focused on the importance of creating … Read More

Feeding the Fan Machine

August 16, 2011Digital Marketing and Social Media, Uncategorized

Part 1: Why video content and YouTube are important     If you haven’t already clocked on to the fact the YouTube is one of your main routes of communicating with your fans, then you’re in trouble!   This month on Blogbelieve it’s all about video: first we introduced our YouTube service, then we provided … Read More